In most markets, we are engaged in the direct selling industry, selling lifestyle enhancement, beauty, personal care and wellness products. More specifically, we are engaged in what is called network marketing. Our distribution channel is based upon an organizational structure in which independent distributors are compensated for sales of our products made directly to consumers. Direct sellers are not employees of the company. They are independent contractors who market and sell our products in return for a a retail profit and/or commission on
Whether as a part-time supplemental income or a full-time career, NHT Global distributors can be compensated for sales they personally make, as well as sales made by distributors they have recruited and all subsequent distributors in their “down-line” network of distributors. The experience of the direct selling industry has been that once a sizeable network of distributors is established, new and alternative products and services can be offered to those distributors for resale to consumers or personal consumption. The successful introduction of new products can dramatically increase
sales and profits for both distributors and the direct selling organization.
Direct selling is the ideal method for selling NHT Global’s products because:
- One-on-one sales allow us to differentiate our products to customers through personal demonstration and
- Word-of-mouth advertising is more effective than other forms of advertising.
- Our business model is designed to provide rewarding financial opportunities for our distributors.
Industry Facts for 2012 (source: www.dsa.org):
- 77% of sellers have been with their company 1+ years
- 80% of sellers say direct selling meets or exceeds their expectations
- $117 billion sales worldwide
- Surveys indicate that most consultants choose direct selling because it’s uniquely flexible: They can be their own boss, set their own hours and work around other priorities such as their families.
For more information about direct selling, please visit www.dsa.org.